Written In The Stars
- Mary Kate Donahue

- Feb 3, 2017
- 1 min read
Updated: Sep 17, 2019
Astrology, itself, has certainly gained popularity in recent years, and because of this apparel, accessories and everything in between have acquired a zodiac motif. With Cosmopolitan’s weekly horoscopes in their Snapchat story to articles entitled Horoscope-Inspired Outfit Ideas for Every Zodiac Sign and The Spring 2017 Runway Trend You Should Try, Based on Your Zodiac Sign, astrology has truly penetrated the fashion industry.

From astrological nail polish to keychains, phone cases and necklaces inscribed with each of the twelve zodiac signs, fashion brands certainly have found a way to market this trend. Some consumers, like myself, purchase zodiac-related products because they are fascinated and proud of their sign.Others purchase the merchandise as an astrologically themed item can make a great gift, as it is personalized to the recipient, but not overdone.
As a proud Capricorn, I read my horoscope daily and constantly save facts and tidbits about the typical Capricorn on my Pinterest. Personally, I believe that majority of the stereotypical Capricorn traits truly are applicable to my life. Furthermore, my roommate also sees much truth in her sign, Taurus, and we actually have matching beaded chokers with our zodiac signs on a pendant.
Want to uncover the stereotypical fashion sense of your zodiac sign? Visit InStyle to see how the stars influence style. Don’t know your zodiac sign? Find out below!


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